The Sarah Jessica Parker 'SJP' Collection Is Now Live — Sex And The City Actress Launches Shoes, Apparel, Beauty And More For Online Retail

The Sarah Jessica Parker 'SJP' Collection Is Now Live — Sex And The City Actress Launches Shoes, Apparel, Beauty And More For Online Retail
Credit: Source: Sarah Jessica Parker/Instagram

Sarah Jessica Parker has brought her fashion business to a whole new level. The Sex and the City actress has been revered as a fashion icon for years and she has partnered with other businesses, putting her name on fashion brands via collaborations. Now, Sarah Jessica Parker has launched her very own brand titled the SJP collection and the store is online, having officially gone live on Monday, June 17, 2019. It's been a busy weekend for Sarah as she not only oversaw the opening of the online retail shop but also visited Edmonton, Canada to attend the opening of her brick and mortar store.

The SJP collections feature many shoes (as well as other items), but there is no doubt that Sarah is revered for her sense of style and shoes. The actress, entrepreneur, and designer uploaded a new photo of women wearing her dazzling footwear on the official SJP Collection Instagram page.

Sarah also shared several updates on her own Instagram page where she spoke about the dizzying weekend she has had. Sarah even brought shoes that recently arrived from Italy when she made a stop to Edmonton and invited her followers to come meet her in the store.

If you notice Sarah's footwear in the photo below, you will see how much she adores her shoes and it's apparent the public does as well.

Check out the photo below to see more models showing off Sarah Jessica Parker's shoes from the SJP Collection.

Sarah also announced the flagship opening of her store in the midwest at the Mall of America. Here is a photo that she uploaded.

When Sarah isn't launching websites and promoting her stilettos around the world, she acts and executive produces. Sarah Jessica Parker has starred in the HBO series Divorce and is returning to the role for the show's third season. Divorce has been nominated for both a Primetime Emmy and Golden Globe.

Divorce Season 3 Episode 1 airs on July 1, 2019, on the HBO network. Oscar-nominated actor Thomas Haden Church co-stars. Sarah Jessica Parker serves as one of the show's executive producers.

What do you think of Sarah's new SJP Collection? Are you surprised that she has gone into the fashion industry and now has her own stores?

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