Here Is Why People Are Mad That Kendall Jenner Is The New Face Of Proactiv

Here Is Why People Are Mad That Kendall Jenner Is The New Face Of Proactiv
Credit: Source: Allure

The KarJenners are best known for using some of the most shameless tactics for publicity much like other celebrities. Kendall Jenner's latest stunt may have backfired more than she could have estimated.

On January 5, Kris Jenner teased that Kendall would be revealing something moving about herself.

The momager's tweet read: "I’m so proud of my darling @ KendallJenner for being so brave and vulnerable. Seeing you share her most raw story in order to make a positive impact for so many people and help foster a positive dialogue is a testament to the incredible woman you’ve become."

She followed it up by urging viewers to tune in to the model's Twitter feed on Sunday night for the reveal.

When the statement was first made, many of the 23-year-old's fans thought she may talk about her ongoing struggle with anxiety or something heavier that would make a difference in their lives but the supporters were instantly disappointed once they found out what it was.

Kendall Jenner announced that she is the new face of Proactiv.


The acne company has enlisted many famous young people in the past but this is their biggest ambassador to date.

Although it was big news to the company and most likely a cash cow for the 'KUWK' star, her followers felt duped.

"Kendall Jenner gets 3000 dollar facials wearing head to toe Balenciaga in between shoots for Vogue I promise you she’s not using proactiv"

"wait..... Kendall Jenner's big announcement is that she's collaborating with Proactiv...???? LMFAOOOOOOOOOO"

"So Kendall Jenner’s big announcement is about her skin and basically a Proactiv endorsement? GURL"

Kendall took to the red carpet at the Golden Globes to speak on her acne that coincided with the partnership.

In a video posted to the Proactiv company's social media account, Jenner is seen using her routine including the acne fighting products.

Do you think Kendall was wrong to hype up her Proactiv endorsement the way she did? Do you think she actually uses it?

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  • Marylee Lewis
    Marylee Lewis Jan 8, 2019 6:11 AM PST

    Not sure why people are so stupid about everything. If you are the one with the proactiv sponsorship, I bet you wouldn't be squealing about it. My experience with proactiv has been good. I have suffered from acne since my early 12-13 and I know how it feels. I hurts emotionally the most and comments like the ones from people that are criticizing are the ones that affected me the most. Yeah, probably many of those haven't have acne, but to many like me it really fkd everything. Proactiv was the only product that fixed my face, so go ahead and don't listen to stupid comments and try it out.

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