Gwen Stefani’s beauty secrets will soon be yours!
After just three months, 2018 has already proven to be a big year when it comes to celebrity beauty brands. Rihanna has her Fenty Beauty, Victoria Beckham is working on a skincare line, and Jennifer Lopez announced that she would be releasing a 70-piece collection with Inglot. And, now we can add Stefani to the list since she recently filed trademarks for her very own P8NT (pronounced “paint”) cosmetics line.
According to TMZ, Stefani has also registered to trademark fifty different products under the P8NT name, and it looks like she is covering everything from makeup to skin and hair care. The products will include eyeliners, lipsticks, lip gloss, mascara, blush, moisturizer, hair color, and everything else in between.
The 48-year-old has not yet set a launch date, but considering her collaborations with Urban Decay and Revlon, fans can expect something special when it does hit the market.
Stefani’s trademark application also includes retail services, which could mean that P8NT will have brick and mortar locations. And, it also talks about “promoting public awareness in the field of beauty, fashion, makeup, cosmetics, and female education and empowerment.”
The application also mentions a website that would provide videos and content in the “field of beauty, fashion, makeup, and cosmetics.”
In addition to becoming a cosmetics mogul, the mom-of-three has also recently received the title of “adopted Okie” from her boyfriend, Blake Shelton. After she displayed her talent for finding arrowheads this past weekend, Shelton – an Oklahoma resident – tweeted that her adoption was official.
He also added, “Side note: I love you pretty girl… #truth.”
After the couple spent some time apart these past few weeks while Shelton traveled around the country with the Country Music Freaks tour, Stefani and her kids headed to his Oklahoma ranch for spring break.
Since getting together back in 2015, Stefani and her boys have made multiple trips to the country superstar’s ranch, and last year she brought her entire family to celebrate Thanksgiving.
Shelton has made no secret about how much he loves Stefani’s boys – Kingston, 11, Zuma, 9, and Apollo, 4. He has said that there are days where you wonder when school is going to start, and then an hour later you can’t wait until they get home.
— Blake Shelton (@blakeshelton) April 8, 2018
The Voice coach added that the boys are incredibly funny, and even though it is his first time being around it, they are easy to fall in love with because they are special.
Gwen Stefani has not commented on her plans to take on the make-up world yet, but we can only assume an announcement is around the corner.