Crazy Rich Asians continue to defy all odds after it secured its fourth week with a whopping $8.7 million in theaters. Now that it has spent some time in the cinemas worldwide, the movie has become close to the $150 million mark domestically, thanks partially to Asian moviegoers but also the general audience who have championed its portrayal of minorities.
According to information published by Movio, the average Asian demographic viewing the film is 9.1%. As expected, the movie did well with Asian-Americans, but it also did well with other demographics as well.
Interestingly, Crazy Rich Asians reportedly beat Ready Player One as Warner Brother’s top domestic film in 2018 so far this year. Following its third week in theaters, CRA’s white viewership climbed up to 60% of the market share.
The president of Movio wrote in a statement that, “the bigger point is that the public at large has embraced this movie.” Moreover, critics praised the film, and it currently has a 93% rating on Rotten Tomatoes.
Thus far, Warner Brothers’ three latest releases this year, The Meg, The Nun, and CRA, have grossed $310 million domestically and $920 around the world.
Now, Warner Brothers are sitting in the second spot behind Universal, who grossed $1.1 billion. As it was previously reported, Crazy Rich Asians surprised film analysts, who predicted the movie would do well, but not quite as well as they had originally estimated.
Regardless, the movie is a smash hit with both fans and critics alike. However, there hasn’t been any talk of securing any accolades yet.
Warner Brothers’ latest success comes on the heels of the success of other films dedicated to showing non-white entertainers including Black Panther and Ocean’s 8, which featured an all-female ensemble cast.The latest instalment of the Ocean’s franchise beat out the original remake starring Brad Pitt, George Clooney, Matt Damon, and many others.