Beyonce’s attempts to trademark the name of her daughter, Blue Ivy Carter, continue to be unsuccessful, as it was recently reported that Veronica Morales, who runs a wedding planning business of the same name, has refused to give up her company’s label.
Reportedly, the “Formation” performer and her husband, Jay-Z, have been trying to get the rights for the exclusive use of their child’s name ever since 2017, when they filled for the trademark.
At the time, it turned out that the name was already trademarked in 2012 by Morales, who launched her business back in 2009, and stated that she has already been using the name for years.
However, the popular musician was not ready to give up yet, because she allegedly tried to secure the rights for her daughter’s name again. /
Allegedly, in a new court motion, Beyonce argued that she should win the case because her daughter is a “cultural icon.”
Morales was quick to retaliate by arguing that even though she respected the singer, she does not think Blue Ivy Carter is a cultural icon, as she stated, “That would be someone like Benjamin Franklin, Elvis Presley or Marilyn Monroe. Celebrities need to follow the law like everybody else.”
Morales also sparked theories about Beyonce and her husband being Illuminati by saying that “Eulb Yvi,” which is “Blue Ivy” in reverse spelling, meant “Lucifer’s Daughter” in Latin.
She explained: “Many members of the general public believe the Carter’s are members of the so-called ‘Illuminati,’ and the name of their daughter spelled backward is “Eulb Yvi” which in Latin is translated to ‘Lucifer’s Daughter.’
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Morales’s remark made a lot of headlines, mainly because the celebrity couple has been rumored to be part of the mysterious organization for years.
In a recent interview, Beyonce explained how important her three children Blue, Sir, and Rumi are to her
She revealed: “I think the most stressful thing for me is balancing work and life. Making sure I am present for my kids—dropping Blue off at school, taking Rumi and Sir to their activities, making time for date nights with my husband, and being home in time to have dinner with my family—all while running a company can be challenging. Juggling all of those roles can be stressful, but I think that’s life for any working mom.”
Many predict Beyonce will keep fighting for the name.